Very professional and great presentation style. Remarkable knowledge of the market. Very approachable and trustworthy. Strong negotiation skills which achieve the much wanted sale!
Alex Rutherford
Aaron’s expertise in the apartment market in the Fortitude Valley area was incredibly helpful when forming a sales strategy. Combined with his excellent, friendly team, we felt we were in great hands from the beginning!
Aaron Woolard
Alex and her team (in particular Joel) provided us with both professional and friendly service. They were always on the front foot with their communication and nothing we asked was ever a stupid question. They worked really hard to meet our needs and Alex's knowledge of the market is first rate. Given that as Sellers we are currently facing a challenging market, we were so very luck to have Alex in our corner and would recommend her and her team to anyone. This is the second time we have worked with Alex, she was the selling agent when we purchased our property and her professionalism then is the reason we asked her to be our selling agent this time.
Alex Rutherford
Alex and her very professional team were lovely to work with. Communication was fantastic, I was always kept informed about open houses, buyers interest. Highly recommend.
Alex Rutherford
Aaron was very knowledgeable and helpful throughout the whole process.
Aaron Woolard
We had an outstanding experience working with Alex and her team. From start to finish, their professionalism, communication, and attention to detail were exceptional. Alex's expertise went far beyond simply selling our property. Her advice on renovations and styling was invaluable, helping us present our home in the best possible light. Every recommendation was practical, well considered, and clearly backed by a deep understanding of what buyers are looking for. The entire team worked seamlessly to generate significant buyer interest, resulting in a large number of private inspections. Their strategic approach and strong network created genuine competition, and thanks to Alex's skilled negotiation, we achieved an excellent result without even needing to take the property to market. We couldn't be happier with the outcome and would highly recommend Alex and her team to anyone looking for knowledgeable, professional, and results-driven real estate agents.
Alex Rutherford
Aaron has sold multiple properties for me over the years (and helped me find new ones whenever I inevitably decided to move again!), and there’s a reason I keep going back. Aaron is honest, knowledgeable, and genuine, and he tells you what you need to hear, not what you want to hear. I trust him completely and simply wouldn’t use anyone else. And coming from someone who generally isn't a fan of real estate agents... that's probably the biggest compliment I can give. Thank you, Aaron & Team Woolard!
Aaron Woolard
Aaron was always calm and considered. Presented all possible sale strategies, addressing pro's and con's for each as well as providing his recommendation and the reasons for that. Went above and beyond what you expect from an agent but don't often get. He identified likely buyers early and kept them engaged during the sale process. The team were always well presented, and presented well ensuring everything was done to achieve the best possible result. In the end it was an exceptional outcome.
Aaron Woolard
We chose Place as they have a strong sales history in our unit block. We initiated the sale whilst overseas and Alex and her team were readily able to accommodate time differences. They have a good team structure which made communications really easy via a WhatsApp group. The use of Campaign Agent provided very detailed weekly reports of all enquiries and inspections, with more detailed communications of any strong interest via WhatsApp and phone calls. The team dealt directly with the rental agent and managed all communications and inspections with the tenant. Our goal was to sell by the end of the financial year and that was achieved whilst other units in the block remain unsold. The market has definitely dropped since the 2026 budget, but we were happy with the price and speed with which the unit was sold. All in all a very successful outcome and we would highly recommend Alex and her team.
Alex Rutherford
It was a dream to work with Alex while I navigated difficult decisions. She explained the market conditions, gave me realistic advice, and was 100% accurate with what I could expect to experience both price wise and with potential buyers. Her communication was excellent with updates almost everyday. She negotiated a better price than I expected and made the whole selling experience seamless. Not only did Alex put my selling interest first, she took into account my personal circumstances with such empathy and determination to get me the best possible outcome. I’m delighted with the result and the whole experience was made so much easier dealing with members of her team too.
Alex Rutherford
Alex communicated directly and was available any time I needed her. Her team exceeded my expectations, assisting me with things I wouldn't have thought were part of their role. Alex has a straightforward, no-nonsense approach, which served well during negotiations with prospective buyers. I would not hesitate to recommend Alex or to use her services again
Alex Rutherford
Alex and her team were great in the preparation for sale. They had great contacts and were able to support with getting the house market ready. During the campaign her local knowledge was invaluable and she worked hard to provide as much information as possible to prospective buyers - unfortunately Council flood zone maps made this much harder than it needed to be! She was always professional and easy to deal with. She was also realistic in pricing and didn't over promise as many agents do.
Alex Rutherford
Place Estate Agents - New Farm
