LUXURE the property people

Meet the team

Get to know the 2 agents at LUXURE the property people.

Principal / Director

4.8

About Sonja

Sonja has 17 years of industry experience and offers her clients six star service and a true passion for property. Having worked for two national groups and being the foundation member for a national boutique brand she knows what works to achieve the best possible outcome for her clients. Having previously sold across the NSW Central Coast beachside suburbs Sonja moved to the Gold Coast several years ago and was able to continue her love of beachside and lifestyle properties with a national prestige agency. Now based in the heart of the Gold Coast, on the Isle of Capri, this central location allows her to personally look after all her clients anywhere on the Gold Coast. Sonja has achieved a number of stunning sales successes in the beachside suburbs and in the Hinterland, and she looks forward to meeting to discuss how she can work with you to achieve your real estate goals. Sonja’s commitment to her sellers ensures she prepares every home to achieve the maximum possible sale price. “My business is built on my reputation as a stand out prestige agent, not only as caring and compassionate for my sellers but as a fierce negotiator, ensuring I obtain the maximum sale price for every seller”. "It is my core belief to deliver integrity and transparency to all my clients”. "I wanted my own business to give clients an unforgettable experience after being frustrated with other industry players that treat people as a transaction”. Sonja also offers the opportunity for agents to operate under her brand with their own virtual office within Australia. The business model of the future is the virtual real estate office.

View Profile

Darren Manson

4.5

(4 reviews)

About Darren

After 18 months of selling prestige property on the Gold Coast I am excited to be returning to my home town and reconnecting with my old clients and friends and to restore their faith in their local real estate agent. Now based where it all began I am looking forward to working with Belle Property. As a boutique real estate agency I can focus my whole attention to my clients’ needs and guide them through the buying, selling and property management process. My absolute resolve is to achieve the greatest result for my clients. Delivering real personalised service and a unique approach to selling ensures that my clients are placed in the best position to achieve their real estate goals. Having been a successful mortgage broker, real estate agent, group sales manager and national sales manager, I bring a unique understanding to the entire property lifecycle. Having a big picture understanding of the needs and challenges faced by clients allows me to provide solutions and strategies to maximize their marketing needs. I spent several years as a real estate agent in Brisbane, ensuring the effective operation of three offices, 35 sales staff and 10 administration staff. Prior to this I ran my own successful mortgage broking business, Loan Associates, building the brand, and creating and developing systems to grow the client base and achieving the best loan structure to suit their needs. Before moving into real estate and mortgages I worked for 14 years on the front line with the Queensland Police Service, serving the community, and a number of years with RACQ Insurance. I enjoy spending time with my family and have trekked some of the world’s wildest and most inhospitable environments. Being airlifted from the Himalayas following a medical emergency, with a film crew in tow, was an experience, but not one I would like to repeat!

View Profile

About us

Welcome to Australia’s premiere boutique Real Estate Agency, specialising in Luxury Sales & Prestige Asset Management. LUXURE the property people are Gold Coast based real estate agents who service all areas from the NSW border to Brisbane. We offer our clients exceptional, ethical and professional service, we strive to not only meet your expectations but to exceed them and build clients for life. Whether you are selling or purchasing a property, a landlord or a tenant, we are dedicated and committed in restoring your belief in an industry that can and has been under serviced. Our vision is to guarantee a refreshing experience that will create raving fans, so choose LUXURE for your next real estate journey. We have over 27 years’ experience in selling real estate, and we are constantly achieving premium prices for our clients. Our unique style of marketing attracts genuine buyers and we maintain close communication with all our clients to enable the smooth process for everyone involved. Whether buying or selling, dealing with the owners of the business direct ensures your peace of mind that you will be kept fully informed and given all the information to make an informed decision. Our office is located on Isle of Capri and we have helped our clients buy and sell homes right across the Gold Coast including Paradise Waters, Mermaid Waters, Mermaid Beach, Main Beach, Broadbeach, Broadbeach Waters, Sovereign Islands, Tallai, Robina, Varsity Lakes, Ashmore, Southport, Burleigh and Burleigh Waters. We look forward to working with you for all your real estate needs.

over 7 years ago

Great experience

I got what I was looking for. An agent that really listened to my needs & stuck in the price range I wanted to spend. Sonja did all she could during the negotiation to deliver both the buyer & sellers needs. It was a delight to get to know this lovely lady throughout my purchase. Sonja has great knowledge & the people skills to go with it! I highly recommend Sonja & have now recommended Sonja to my family & friends

Sonja Smith

4.8

(33 reviews)

over 7 years ago

Professional and Knowledgable - just all round great!

Thanks to Sonja and her team for the seamless sale of our property at Clear Island Waters. Sonja's knowledge of the Gold Coast property market is very impressive, and this enabled us to sell our property in an extremely timely fashion. I cannot speak highly enough of Luxure!

Sonja Smith

4.8

(33 reviews)

almost 8 years ago

Awesome Agent

I’ve been buying and selling from Sonya for a couple of years now. She is fantastic as both Vendor and Purchaser agent, and she also is my rental agent. Sonja’s my new private permanent “Go To” agent. Her service is impeccable and her team of staff are amazing. There’s no bullshit price projection just to get a listing. Sonja knows her stuff and she is full of up to date information. She’s a straight shooter. No mucking around. Very honest and open, at all times

Sonja Smith

4.8

(33 reviews)

almost 8 years ago

#1 in Isle of Capri

Sonja Smith is the number one agent in Isle of Capri. We purchased our home from Sonja and I formed a great deal of respect for her as she pushed us as hard as she could to get her seller the best price we would pay. Perhaps a little more than I would have liked but in the end it's pleasing to see someone working for their vendors. Seems to work seven days and certainly on Saturday and Sundays which had she not we would not have walked into her open home. Hard work clearly works. Sam & Sarah - Isle of Capri

Sonja Smith

4.8

(33 reviews)

about 8 years ago

Top agent on the Gold Coast

Very professional and lovely to work with!

Sonja Smith

4.8

(33 reviews)

about 8 years ago

Hard working agent !

Sonja and her team were always professional and thoughtful with their approach and communication. They offered a well constructed marketing campaign and were consistent in following up and researching what was happening in a fast changing market.

Sonja Smith

4.8

(33 reviews)

Meet the team

About us

Our reviews

Our properties

Top agencies nearby

Browse nearby locations