We interviewed a number of agents when it came to sell our parents home in Hornsby. James had a strategy to undertake a 3 week campaign before formally taking it to market, being confident of the clients on the Soames database who were looking for properties like ours in the area. It was this point of difference, together with James' significant and evident knowledge of other similar properties in the area, that caused us to sign up with James and Soames, and it was very much the right decision. This approach relied on James having the confidence of the strength and depth of the Soames database to source a buyer (of which he was quietly confident), but also meant that we would not have to incur marketing costs of around $4k if James' approach was successful. And successful it was. Having signed up with James on the Monday, the house was sold by the Friday. We were stunned (in a good way), noting that other agents we had seen may still have been designing websites and marketing campaigns in the time that it took James to sell. Along this (very quick as it turned out) journey, James kept us fully informed and it was very clear that he was working with us to achieve the best result. A great result for our parents!

James Campbell
